Responsive website created for Human After All

Responsive website created for Human After All

Sunil got under the skin of HAA in an extraorinarily short period of time, diagnosing our problems and addressing them with a proposition for our digital strategy that we could not have done better ourselves. We certain plan to adapt our company website with his recommendations in mind.”
— Danny Miller (CEO, Human After All)

Human After All, a creative design studio in London known for its work on the Baftas, World Economic Forum, Jameson. Human After All approached us while we were at General Assembly to redesign their website, unify their content, and create a space for in house work.

We started by talking with the stakeholders, understanding their needs, wants, concerns, and overall motivation behind having the website redesigned. Moving on we looked at competitiors, surveyed potential clients, and interviewed stakeholders who would hire such agencies for work.

survey
interviews

From both the surveys and interviews we were able to form personas in which to start forming the new website for.

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Once forming personas based on our research we started to sketch out ideas, iterating with stakeholders by hosting a design studio and prioritising their needs/wants to further inform our designs as we delved deeper into the project.

Stakeholders sketching as part of design studio

Stakeholders sketching as part of design studio

Stakeholders pitching their design to one another and prioritsing

Stakeholders pitching their design to one another and prioritsing

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After a few rounds of sketching and making clickable prototypes we tested with stakeholders, colleagues, and design students.

Testing early wireframes with stakeholders

Testing early wireframes with stakeholders

Testing with design students

Testing with design students

After testing through multiple rounds we interated the designs more and worked on a higher fidelity prototype to present to Human After All.

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Human After All went on to develop our solution and the website is now live.